Send funnel leads to Make
Unfunnel sends each new lead, finished funnel and booked call to a Make custom webhook as one flat JSON object. A Make scenario can then route it to your CRM, a sheet, your email tool or your team's chat.
- Free plan, for good
- No card required
- Unlimited leads
Which plan: Webhooks, Make included, are on Launch and up. See pricing
What it does
Three moments
New lead, funnel completed and call booked, up to three URLs each.
Fields Make can read
Each answer by its own name, a summary of all answers, the ad, UTMs and click ids.
Signed requests
Check the X-Unfunnel-Signature header in your scenario if you want to refuse anything else.
Connect Make in 4 steps
No code. Everything happens in the funnel editor.
- 1
Add a Custom webhook
In a new Make scenario, start with the Webhooks module and create a custom webhook.
- 2
Copy its address
Make gives you a hook URL.
- 3
Paste it into Unfunnel
In the funnel's settings, as a new lead or booked call webhook.
- 4
Send a test lead
Make learns the fields from the first request, then you map them.
Built for paid ads
Leads tied to the ad
Every lead arrives with the ad that sent it, and the report shows where people stop.
Your own AI can build it
Connect Claude, ChatGPT or Codex and ask it to change the template for your business. On every plan.
Free to start
One live funnel on an Unfunnel link, unlimited leads, no card.
Questions
Is Make the same as Integromat?
Yes. Integromat was renamed Make.
Can one lead go to several places?
Yes. Add routes in the Make scenario, or add up to three webhook URLs in Unfunnel.
Are the click ids included?
Yes: fbclid, gclid, gbraid, wbraid, ttclid, li_fat_id and more, as they arrived.
Templates that pair well
- Generate leadsRoofing quote funnel templatePhoto tiles for the job, an instant price range, then a phone number for the exact quote.See the template →
- Generate leadsHome valuation funnel template for real estate agentsHome details and condition photos, a comparables loader, agent follow-up.See the template →
- Build an email listWebinar registration funnel templateHost up front, three questions that shape the session, then the invite and a calendar link.See the template →
More integrations
- AutomationZapierSend every lead, finished funnel and booked call to Zapier with a signed webhook, then on to Google Sheets, Slack, HubSpot, Klaviyo or any of Zapier's apps.How it works
- Ad trackingMetaSend every lead, booking and funnel step to Meta from the browser and from the server, with one shared event id so Meta counts it once. Campaign, ad set and ad on every lead.How it works
- Ad trackingGoogle AdsConnect Google Ads with one sign-in. Unfunnel creates the conversion actions, adds the Google tag, keeps gclid, gbraid and wbraid on every lead, and sends conversions from the server too.How it works
- Ad trackingChatGPT AdsTrack leads and booked calls from ChatGPT Ads with the ChatGPT Ads pixel and, on Launch and up, its Conversions API, deduplicated, plus tags that file each lead under ChatGPT Ads.How it works
- Ad trackingTikTok AdsPut TikTok's campaign, ad group and ad on every lead with tracking tags from the publish screen, and keep the ttclid click id. See cost per lead by TikTok ad.How it works
- Ad trackingLinkedIn AdsPut LinkedIn's campaign group, campaign and creative on every lead with tracking tags from the publish screen, and keep the li_fat_id click id.How it works
Connect Make. Your next funnel is minutes away.
Start for freeStart free, no card needed
Paid plans start with a 7-day trial